{"id":21429,"date":"2023-03-08T06:44:18","date_gmt":"2023-03-08T06:44:18","guid":{"rendered":"https:\/\/www.designmantic.com\/blog\/?p=21429"},"modified":"2023-03-08T06:44:45","modified_gmt":"2023-03-08T06:44:45","slug":"pantone-color-2023-viva-magenta","status":"publish","type":"post","link":"https:\/\/www.designmantic.com\/blog\/pantone-color-2023-viva-magenta\/","title":{"rendered":"Pantone Color Of 2023 \u2014 15 Logos Dazzling in Viva Magenta"},"content":{"rendered":"<p>Last year we did an article on the <a href=\"https:\/\/www.designmantic.com\/blog\/case-against-minimalist-logo-design\/\" target=\"_blank\" rel=\"noopener noreferrer\">woes of minimal logo design<\/a> and talked about how everybody\u2019s fixation with \u2018keeping it simple\u2019 has led to the butchery of meaningful and memorable logo design work.<\/p>\n<p>While we\u2019re still pretty hung up on that subject, the arrival of the new year has been full of promise.<\/p>\n<ul class=\"margin-left\">\n<li>Burberry, Nokia, and 7Up all have forsaken their ulta-utilitarian (read: bland) logos for designs that are witty and vivacious.<\/li>\n<li>Adobe, Dribbble, and other industry leaders are renouncing the tedious minimalism of black-and-white and choosing a more audacious color palette of brighter, bolder, and brasher hues.<\/li>\n<li>But most importantly, Pantone, the color institute extraordinaire, has jolted the industry awake by releasing a Color of the Year that\u2019s as luxurious, uplifting, and sexy, as it\u2019s giddily unapologetic in its verve to be inclusive, inviting, and optimistic.<\/li>\n<\/ul>\n<p>All hail, Viva Magenta!<\/p>\n<p align=\"center\">\n<blockquote class=\"instagram-media\" data-instgrm-captioned=\"\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/reel\/ClpRhabOka3\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\">\n<div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/reel\/ClpRhabOka3\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\" rel=\"noopener noreferrer\"><\/p>\n<div style=\" display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewBox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">View this post on Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div>\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div>\n<\/div>\n<p><\/a><a href=\"https:\/\/www.instagram.com\/reel\/ClpRhabOka3\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\" rel=\"noopener noreferrer\"><\/a><a href=\"https:\/\/www.instagram.com\/reel\/ClpRhabOka3\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\" rel=\"noopener noreferrer\"><\/a><\/p>\n<p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/reel\/ClpRhabOka3\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\" rel=\"noopener noreferrer\">A post shared by PANTONE (@pantone)<\/a><\/p>\n<\/div>\n<\/blockquote>\n<p><script async=\"\" src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p>\n<p>It\u2019s a color of celebration, acceptance, and empowerment. As Pantone said in its <a href=\"https:\/\/www.pantone.com\/articles\/color-of-the-year\/what-is-viva-magenta\" target=\"_blank\" rel=\"noopener noreferrer\">introduction of the color<\/a>, it\u2019s a hue that\u2019s as convenient for print as it is for digital. Whether you are an established graphic designer of old, or a more tech-savvy newcomer in the field, this color is destined to inspire you and enrich your work with imagination and creativity.<\/p>\n<h2>15 Logos Dazzling in Viva Magenta<\/h2>\n<p>To show you Viva Magenta in action, we have curated this article as a collection of 15 <a href=\"https:\/\/www.designmantic.com\/list\" target=\"_blank\" rel=\"noopener noreferrer\">logo designs chosen from our own galleries<\/a> as well as from the work produced by designers on Behance and Dribbble.<\/p>\n<p>Let the show begin!<\/p>\n<h3>1.\tMake Some Noise<\/h3>\n<p>Don\u2019t dampen the impact of this blazing shade by pairing it with dull pastels. Shoot up the volume, get on the rooftop, and make some serious noise by pairing your magenta with orange, purple, neon green, and more.<\/p>\n<p align=\"center\"><img decoding=\"async\" src=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-1.jpg\" alt=\"Pantone Color\" class=\"wp-image-21430\" title=\"Pantone Color\" width=\"578\" height=\"435\" srcset=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-1.jpg 1000w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-1-300x225.jpg 300w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-1-768x576.jpg 768w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-1-400x300.jpg 400w\" sizes=\"(max-width: 578px) 100vw, 578px\" \/><br \/>\nImage Source: <a href=\"https:\/\/dribbble.com\/shots\/17305210-modern-letter-logo\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">Dribbble<\/a><\/p>\n<h3>2.\tTake Your Branding From Average To Exciting<\/h3>\n<p>Pharmaceutical and <a href=\"https:\/\/www.designmantic.com\/industry\/medical\" target=\"_blank\" rel=\"noopener noreferrer\">medical logos<\/a> have always been a lackluster bunch of designs. While the <a href=\"https:\/\/www.designmantic.com\/blog\/best-of-2021-graphic-designing\/\" target=\"_blank\" rel=\"noopener noreferrer\">redesign of Pfizer<\/a> has breathed some life into the sector, Viva Magenta is a color that can revive it fully. It\u2019s a polished, professional shade that also looks rich and exciting.<\/p>\n<p align=\"center\"><img decoding=\"async\" src=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-2.jpg\" alt=\"Pantone Color\" class=\"wp-image-21431\" title=\"Pantone Color\" width=\"578\" height=\"432\" srcset=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-2-300x225.jpg 300w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-2-400x300.jpg 400w\" sizes=\"(max-width: 578px) 100vw, 578px\" \/><br \/>\nImage Source: <a href=\"https:\/\/dribbble.com\/shots\/10835086-Logo-Redesign-for-rxless-Designed-by-The-Logo-Smith\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">Dribbble<\/a><\/p>\n<h3>3.\tCreate A Fearless Negative Space<\/h3>\n<p>Who said <a href=\"https:\/\/www.designmantic.com\/blog\/delightful-negative-space-logos-double-take\/\" target=\"_blank\" rel=\"noopener noreferrer\">your white space<\/a> has to be a vast nothingness of no color? Take some rich red dye and imbue your canvas with a fierce dose of vitality.<\/p>\n<p align=\"center\"><img decoding=\"async\" src=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-3.jpg\" alt=\"Pantone Color\" class=\"wp-image-21432\" title=\"Pantone Color\" width=\"578\" height=\"435\" srcset=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-3.jpg 1000w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-3-300x225.jpg 300w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-3-768x576.jpg 768w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-3-400x300.jpg 400w\" sizes=\"(max-width: 578px) 100vw, 578px\" \/><br \/>\nImage Source: <a href=\"https:\/\/dribbble.com\/shots\/5095577-Twenty-One-of-Thirty-Logos-Challenge\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">Dribbble<\/a><\/p>\n<h3>4.\tSee It Sharing Center Space With Other Colors<\/h3>\n<p>A bold color is only as strong as the power it brings to the entire palette. This <a href=\"https:\/\/www.designmantic.com\/industry\/entertainment\" target=\"_blank\" rel=\"noopener noreferrer\">theater logo design<\/a> is the perfect example of Viva Magenta sharing the stage equally with all the other colors in the picture.<\/p>\n<p align=\"center\"><img decoding=\"async\" src=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-4.jpg\" alt=\"Pantone Color\" class=\"wp-image-21433\" title=\"Pantone Color\" width=\"578\" height=\"435\" srcset=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-4.jpg 1000w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-4-300x225.jpg 300w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-4-768x576.jpg 768w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-4-400x300.jpg 400w\" sizes=\"(max-width: 578px) 100vw, 578px\" \/><br \/>\nImage Source: <a href=\"https:\/\/dribbble.com\/shots\/11209692-Queer-Theatre-Alliance-Logo\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">Dribbble<\/a><\/p>\n<h3>5.\tA Creamy Smooth Shade \u2014 Perfect For Your Packaging<\/h3>\n<p>Packaging for cosmetics tends to veer towards flatter forms of color. But if you are a brand that believes in making a statement, Viva Magenta has got your back.<\/p>\n<p align=\"center\"><img decoding=\"async\" src=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-5.jpg\" alt=\"Pantone Color\" class=\"wp-image-21434\" title=\"Pantone Color\" width=\"578\" height=\"435\" srcset=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-5.jpg 1000w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-5-300x225.jpg 300w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-5-768x576.jpg 768w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-5-400x300.jpg 400w\" sizes=\"(max-width: 578px) 100vw, 578px\" \/><br \/>\nImage Source: <a href=\"https:\/\/dribbble.com\/shots\/8529162-Cefar-Blender-3D\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">Dribbble<\/a><\/p>\n<h3>6.\tAn Empowering Shade Of Growth<\/h3>\n<p><a href=\"https:\/\/www.designmantic.com\/blog\/infographics\/colors-in-logo-design\/\" target=\"_blank\" rel=\"noopener noreferrer\">Color psychology often associates growth and vitality with green<\/a>, but where\u2019s the fun in that? Surprise and delight your audience by showing them your zeal for life and success with a vibrant shade of red.<\/p>\n<p align=\"center\"><img decoding=\"async\" src=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-6.jpg\" alt=\"\" class=\"wp-image-21442\" width=\"578\" height=\"288\" srcset=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-6.jpg 800w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-6-300x150.jpg 300w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-6-768x384.jpg 768w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-6-500x250.jpg 500w\" sizes=\"(max-width: 578px) 100vw, 578px\" \/><br \/>\nImage Source: DesignMantic<\/p>\n<h3>7.\tWhen Minimalism Meets Intelligence<\/h3>\n<p>We talked about not being completely in love with minimalism at the moment, but this design below is a flavor of minimalism that we all need second helpings of!<\/p>\n<p align=\"center\"><img decoding=\"async\" src=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-7.jpg\" alt=\"Pantone Color\" class=\"wp-image-21443\" title=\"Pantone Color\" width=\"578\" height=\"288\" srcset=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-7.jpg 800w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-7-300x150.jpg 300w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-7-768x384.jpg 768w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-7-500x250.jpg 500w\" sizes=\"(max-width: 578px) 100vw, 578px\" \/><br \/>\nImage Source: DesignMantic<\/p>\n<h3>8.\tFor A Brand That&#8217;s Ready For New Adventures<\/h3>\n<p>Brands that are <a href=\"https:\/\/www.designmantic.com\/blog\/lessons-from-logo-redesigns-2022\/\" target=\"_blank\" rel=\"noopener noreferrer\">looking for strong rebranding options<\/a> should consider Viva Magenta as a serious contender for their next brand palette.<\/p>\n<p align=\"center\"><img decoding=\"async\" src=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-8.jpg\" alt=\"Pantone Color\" class=\"wp-image-21444\" title=\"Pantone Color\" width=\"578\" height=\"288\" srcset=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-8.jpg 800w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-8-300x150.jpg 300w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-8-768x384.jpg 768w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-8-500x250.jpg 500w\" sizes=\"(max-width: 578px) 100vw, 578px\" \/><br \/>\nImage Source: DesignMantic<\/p>\n<h3>9.\tSuccess Rooted In Sustainability<\/h3>\n<p>Long lasting brands are created by following design basics that have been proven timeless. Infusing a strong black shade with a spirited red is a choice that can never go wrong.<\/p>\n<p align=\"center\"><img decoding=\"async\" src=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-9.jpg\" alt=\"Pantone Color\" class=\"wp-image-21445\" title=\"Pantone Color\" width=\"578\" height=\"288\" srcset=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-9.jpg 800w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-9-300x150.jpg 300w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-9-768x384.jpg 768w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-9-500x250.jpg 500w\" sizes=\"(max-width: 578px) 100vw, 578px\" \/><br \/>\nImage Source: DesignMantic<\/p>\n<h3>10.\tThe perfect pout for beauty brands<\/h3>\n<p>The beauty industry has always looked at the color wheel and done amazing things with all the shades it found there. With Viva Magenta now a part of the rainbow, we can\u2019t wait to see what <a href=\"https:\/\/www.designmantic.com\/industry\/beauty\" target=\"_blank\" rel=\"noopener noreferrer\">beauty logo<\/a> designers will come up with next!<\/p>\n<p align=\"center\"><img decoding=\"async\" src=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-10.jpg\" alt=\"Pantone Color\" class=\"wp-image-21446\" title=\"Pantone Color\" width=\"578\" height=\"288\" srcset=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-10.jpg 800w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-10-300x150.jpg 300w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-10-768x384.jpg 768w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-10-500x250.jpg 500w\" sizes=\"(max-width: 578px) 100vw, 578px\" \/><br \/>\nImage Source: DesignMantic<\/p>\n<h3>11.\tViva Magenta Giving #Barbiecore Vibes<\/h3>\n<p>#Barbiecore has been everywhere this year (and the one before that). If you\u2019re going for a 90s plastic look for your branding, we believe Margot Robbie would approve this night club logo in this very blushy shade of pink.<\/p>\n<p align=\"center\"><img decoding=\"async\" src=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-11.jpg\" alt=\"Pantone Color\" class=\"wp-image-21435\" title=\"Pantone Color\" width=\"578\" height=\"297\" srcset=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-11.jpg 600w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-11-300x155.jpg 300w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-11-500x258.jpg 500w\" sizes=\"(max-width: 578px) 100vw, 578px\" \/><br \/>\nImage Source: <a href=\"https:\/\/www.behance.net\/gallery\/465402\/Freq-Nightclub\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">Behance<\/a><\/p>\n<h3>12.\tAn Audacious Fusion<\/h3>\n<p>For red-blooded brands who don\u2019t believe in doing things by half, Viva Magenta is the only color that can match your ferocious spirit.<\/p>\n<p align=\"center\"><img decoding=\"async\" src=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-12.jpg\" alt=\"Pantone Color\" class=\"wp-image-21436\" title=\"Pantone Color\" width=\"578\" height=\"286\" srcset=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-12.jpg 800w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-12-300x149.jpg 300w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-12-768x381.jpg 768w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-12-500x248.jpg 500w\" sizes=\"(max-width: 578px) 100vw, 578px\" \/><br \/>\nImage Source: <a href=\"https:\/\/www.behance.net\/gallery\/159867255\/Logo-Design-Logo-Brand-Branding-LogoDesign\/modules\/902030015\" rel=\"nofollow noopener noreferrer\" target=\"_blank\" class=\"broken_link\">Behance<\/a><\/p>\n<h3>13.\tThe First Blooms Of Character<\/h3>\n<p>When you are dealing with something as bright and rebellious as this very berry-red, why not <a href=\"https:\/\/www.designmantic.com\/blog\/typographic-system-for-brand\/\" target=\"_blank\" rel=\"noopener noreferrer\">pair it with a font system<\/a> that\u2019ll do justice to its very flirtatious persona, too!<\/p>\n<p align=\"center\"><img decoding=\"async\" src=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-13.jpg\" alt=\"Pantone Color\" class=\"wp-image-21437\" title=\"Pantone Color\" width=\"578\" height=\"330\" srcset=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-13.jpg 800w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-13-300x172.jpg 300w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-13-768x440.jpg 768w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-13-500x286.jpg 500w\" sizes=\"(max-width: 578px) 100vw, 578px\" \/><br \/>\nImage Source: <a href=\"https:\/\/www.behance.net\/gallery\/164860627\/Branding-%28logo-design%29\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">Behance<\/a><\/p>\n<h3>14.\tA Solid Wall Of Color<\/h3>\n<p>Do not sacrifice the professionalism of your logo at the altar of hollow drama. You can make a logo design still look polished with a cool shade of magenta without turning up the shine.<\/p>\n<p align=\"center\"><img decoding=\"async\" src=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-14.jpg\" alt=\"Pantone Color\" class=\"wp-image-21438\" title=\"Pantone Color\" width=\"578\" height=\"298\" srcset=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-14.jpg 578w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-14-300x155.jpg 300w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-14-500x258.jpg 500w\" sizes=\"(max-width: 578px) 100vw, 578px\" \/><br \/>\nImage Source: <a href=\"https:\/\/www.behance.net\/gallery\/118774573\/Logofolio-2021\/modules\/676388505\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">Behance<\/a><\/p>\n<h3>15.\tAscend To Gradient Heaven<\/h3>\n<p>Yet, if you are looking for shine, Pantone has given you the best color to combine with all the other hot shades to create total drama. But keep the logo shape simple, because that\u2019s enough theatrics.<\/p>\n<p align=\"center\"><img decoding=\"async\" src=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-15.jpg\" alt=\"Pantone Color\" class=\"wp-image-21439\" title=\"Pantone Color\" width=\"578\" height=\"432\" srcset=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-15-300x225.jpg 300w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Color-15-400x300.jpg 400w\" sizes=\"(max-width: 578px) 100vw, 578px\" \/><br \/>\nImage Source: <a href=\"https:\/\/www.behance.net\/gallery\/114438289\/Comtug-Logo-Logo-Design-Branding-Identity\/modules\/653461137\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">Behance<\/a><\/p>\n<h2>Conclusion<\/h2>\n<p>Pantone\u2019s Color of the Year 2023 is a vivid Viva Magenta, an organic shade of red that\u2019s equally friendly to both print and digital designs. As a confident and polished color, it brings grace to your branding, and provides the perfect balance of temperature between cool and warm colors.<\/p>\n<p>If you represent a warm-hearted dynamic brand that\u2019s modern, inclusive, and empathetic, Viva Magenta was hand-picked just for you.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Last year we did an article on the woes of minimal logo design and talked about how everybody\u2019s fixation with \u2018keeping it simple\u2019 has led to the butchery of meaningful and memorable logo design work. While we\u2019re still pretty hung &hellip; <a href=\"https:\/\/www.designmantic.com\/blog\/pantone-color-2023-viva-magenta\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":21441,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[247],"tags":[],"class_list":["post-21429","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-trending-events"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Logos In Viva Magenta - Pantone Color of the Year 2023 | DesignMantic: The Design Shop<\/title>\n<meta name=\"description\" content=\"For those wanting to cut through the stillness and inactivity of pale pastels and unassuming grays in branding, Viva Magenta presents a riveting and joyful solution.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.designmantic.com\/blog\/pantone-color-2023-viva-magenta\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Logos In Viva Magenta - Pantone Color of the Year 2023 | DesignMantic: The Design Shop\" \/>\n<meta property=\"og:description\" content=\"For those wanting to cut through the stillness and inactivity of pale pastels and unassuming grays in branding, Viva Magenta presents a riveting and joyful solution.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.designmantic.com\/blog\/pantone-color-2023-viva-magenta\/\" \/>\n<meta property=\"og:site_name\" content=\"DesignMantic\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/DesignMantic\" \/>\n<meta property=\"article:published_time\" content=\"2023-03-08T06:44:18+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-03-08T06:44:45+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2023\/03\/Pantone-Colors.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"750\" \/>\n\t<meta property=\"og:image:height\" content=\"418\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Evan Brown\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@https:\/\/twitter.com\/EvanBrownDM\" \/>\n<meta name=\"twitter:site\" content=\"@designmantic\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Evan Brown\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Logos In Viva Magenta - 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