{"id":3643,"date":"2015-04-03T10:03:58","date_gmt":"2015-04-03T10:03:58","guid":{"rendered":"https:\/\/www.designmantic.com\/blog\/?p=3643"},"modified":"2023-07-07T13:16:09","modified_gmt":"2023-07-07T13:16:09","slug":"symbolism-easter-egg-and-logos","status":"publish","type":"post","link":"https:\/\/www.designmantic.com\/blog\/symbolism-easter-egg-and-logos\/","title":{"rendered":"Hidden Symbolism: The Similarity Between Easter Egg and Popular Logos!"},"content":{"rendered":"<p>Easter is popularly known to symbolize a new beginning. It\u2019s  not a coincidence that this auspicious occasion is held at the dawn of the  spring season. Fresh start. New goals. Tis the season to make a break from the  old and get on with the new. And of course, then there are the ever-changing  Easter Eggs to be found at every nook and cranny &#8211; Eggs because they have come  to symbolize rebirth. &nbsp;Maybe this is why  we see some really nifty Easter Egg designs every year, allowing artists to  push human creativity to its limits with elaborate and never-seen-before &nbsp;<a href=\"https:\/\/www.designmantic.com\/blog\/when-to-stop-redesign\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>designs and redesigns<\/strong><\/a>. Even logo designers  are known to get into the fun with Easter eggs and Easter bunnies. Many of them  go too meta by integrating subtle or hidden meanings in their Easter egg  designs. The fun is in discovering those hidden elements in the design. A trend  that\u2019s also popular amongst logo makers who are in the business of crafting  brand identity.<\/p>\n<div style=\"margin-top:40px; margin-bottom:40px;\" align=\"center\"><a href=\"https:\/\/www.designmantic.com\/logos\/search?utm_source=symbolism-easter-egg-and-logos&amp;utm_medium=topbutton&amp;utm_campaign=ctatracking\" target=\"_blank\" class=\"cta-button\" rel=\"noopener noreferrer\">Professional Business Logo Maker<\/a><\/div>\n<p align=\"center\"><iframe src=\"https:\/\/player.vimeo.com\/video\/60986908?color=ffffff&amp;title=0&amp;byline=0&amp;portrait=0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\" width=\"600\" height=\"381\" frameborder=\"0\"><\/iframe><\/p>\n<p>Easter is one of those occasions where the symbolism of the  event manifests itself everywhere and in both visible and not-so-visible ways .  That is one of the reasons why the Easter egg is viewed so positively by many.  Be it confectionery makers, breakfast chefs or graphic designers, the Easter  egg has become a de facto brand name in itself.<\/p>\n<p>The positioning of an Easter Egg as a mark of goodness teaches us some invaluable lessons. This is why many businesses and brands invest in the power of hidden symbolism when it comes to their logo design. We  take a look at some brands and how their <a href=\"https:\/\/www.designmantic.com\/logo-design\" target=\"_blank\" rel=\"noopener noreferrer\">iconic logos<\/a> continue to make such a huge splash since their inception:<\/p>\n<h2>Amazon<\/h2>\n<p align=\"center\"><a href=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2015\/04\/Amazon1.jpg\"><img decoding=\"async\" src=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2015\/04\/Amazon1.jpg\" alt=\"Amazon\" title=\"Amazon\" class=\"alignnone wp-image-3645\" width=\"600\" height=\"\" srcset=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2015\/04\/Amazon1.jpg 1024w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2015\/04\/Amazon1-150x150.jpg 150w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2015\/04\/Amazon1-300x300.jpg 300w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2015\/04\/Amazon1-50x50.jpg 50w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/p>\n<p>People are visibly intrigued by the yellow arrow in the  Amazon logo. One focused peek later and it hits them, the symbolism of the  thing \u2013 Amazon sells everything under one platform hence it logos playfully  highlights that fact with the \u2018A to Z\u2019 signage.<\/p>\n<h2>Formula 1<\/h2>\n<p align=\"center\"><a href=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2015\/04\/Formula-1.jpg\"><img decoding=\"async\" src=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2015\/04\/Formula-1.jpg\" alt=\"Formula 1\" title=\"Formula 1\" class=\"alignnone wp-image-3646\" width=\"600\" height=\"\" srcset=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2015\/04\/Formula-1.jpg 1024w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2015\/04\/Formula-1-150x150.jpg 150w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2015\/04\/Formula-1-300x300.jpg 300w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2015\/04\/Formula-1-50x50.jpg 50w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/p>\n<p>Most people miss a tiny hidden detail in the Formula 1 logo.  Sure the logo depicts speed and an F letter. But upon a close look at the empty  space in the middle, the \u20181\u2019 in F1 is hiding in plain sight. It\u2019s a tiny detail  that makes people discovering it go \u2018oooohhhhh\u2019.<\/p>\n<h2>NBC<\/h2>\n<p align=\"center\"><a href=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2015\/04\/NBC.jpg\"><img decoding=\"async\" src=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2015\/04\/NBC.jpg\" alt=\"NBC\" title=\"NBC\" class=\"alignnone wp-image-3647\" width=\"600\" height=\"\" srcset=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2015\/04\/NBC.jpg 1024w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2015\/04\/NBC-150x150.jpg 150w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2015\/04\/NBC-300x300.jpg 300w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2015\/04\/NBC-50x50.jpg 50w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/p>\n<p>NBC is one of America\u2019s premier broadcasting companies and  its logo is recognizably ubiquitous. It works not just because it uses a splash  of cool colors but because of how the logo is aesthetically laid out. There are  6 cones in total, each with its own unique color. One of those cones has a  \u2018discrepancy\u2019. Upon a closer look, people are guaranteed to have an eureka  moment as they realize that there\u2019s a peacock included in the logo. The peacock  symbolizes the network\u2019s commitment to look forward and into the future.<\/p>\n<h2>Yoga Australia<\/h2>\n<p align=\"center\"><a href=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2015\/04\/Yoga-Australia.jpg\"><img decoding=\"async\" src=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2015\/04\/Yoga-Australia.jpg\" alt=\"Yoga Australia\" title=\"Yoga Australia\" class=\"alignnone wp-image-3648\" width=\"600\" height=\"\"><\/a><\/p>\n<p>At first glance, the logo depicts a woman partaking in a  yoga session. That\u2019s as simple as logos are supposed to be. But wait, there\u2019s  something else going on in this logo. The yoga part is clear. And so is  Australia, the continent. The geographical contours of the Australian continent  are also included in the logo. Its firmly etched between the leg and the arm of  the lady in the logo. A subtle touch that makes the brand come full circle with  their logo.<\/p>\n<h2>FedEx<\/h2>\n<p align=\"center\"><a href=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2015\/04\/FedEx.jpg\"><img decoding=\"async\" src=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2015\/04\/FedEx.jpg\" alt=\"FedEx\" title=\"FedEx\" class=\"alignnone wp-image-3649\" width=\"600\" height=\"\" srcset=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2015\/04\/FedEx.jpg 1024w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2015\/04\/FedEx-150x150.jpg 150w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2015\/04\/FedEx-300x300.jpg 300w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2015\/04\/FedEx-50x50.jpg 50w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/p>\n<p>Sure we know that FedEx delivers all and fast. But what is  it with their logo that makes this image form in our minds? Wily-eyed onlookers  can point out the arrow sign that\u2019s sandwiched between the \u2018Ex\u2019 typeface in the  logo.<\/p>\n<p>For brands, it really does pay to hire a hotshot logo  designer that can personify your company and its goals in a clear as well as a  symbolic way. Its even better when people stumble across something else going  on with your logos. This is because people love discovering things for  themselves and if your logo can weave some mystery around it, then your brand  has a higher probability of sparking conversations and staying in the public  consciousness. So why not go for a branding overhaul today?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Easter is popularly known to symbolize a new beginning. It\u2019s not a coincidence that this auspicious occasion is held at the dawn of the spring season. Fresh start. New goals. Tis the season to make a break from the old &hellip; <a href=\"https:\/\/www.designmantic.com\/blog\/symbolism-easter-egg-and-logos\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":3652,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[247],"tags":[],"class_list":["post-3643","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-trending-events"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Utilizing Easter Eggs in Logos | DesignMantic: The Design Shop<\/title>\n<meta name=\"description\" content=\"The Easter egg tells us about symbolism. We take a look at some brands who have used symbolism in their logo designs to appeal to audiences.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.designmantic.com\/blog\/symbolism-easter-egg-and-logos\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Utilizing Easter Eggs in Logos | DesignMantic: The Design Shop\" \/>\n<meta property=\"og:description\" content=\"The Easter egg tells us about symbolism. We take a look at some brands who have used symbolism in their logo designs to appeal to audiences.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.designmantic.com\/blog\/symbolism-easter-egg-and-logos\/\" \/>\n<meta property=\"og:site_name\" content=\"DesignMantic\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/DesignMantic\" \/>\n<meta property=\"article:published_time\" content=\"2015-04-03T10:03:58+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-07-07T13:16:09+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2015\/04\/Easter-Egg-and-Popular-Logos.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\n\t<meta property=\"og:image:height\" content=\"1000\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Evan Brown\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@https:\/\/twitter.com\/EvanBrownDM\" \/>\n<meta name=\"twitter:site\" content=\"@designmantic\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Evan Brown\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Utilizing Easter Eggs in Logos | DesignMantic: The Design Shop","description":"The Easter egg tells us about symbolism. 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He has been working in the social media space since 2008, with a focus on design services, user interface planning, branding and more. Currently, he is leading content marketing efforts at DesignMantic and has played an integral part in the success story of DesignMantic through strategic marketing campaigns. Evan is also a design pro, who has shown a predilection towards DIY design projects.","sameAs":["https:\/\/x.com\/https:\/\/twitter.com\/EvanBrownDM"],"url":"https:\/\/www.designmantic.com\/blog\/author\/evan-brown\/"}]}},"_links":{"self":[{"href":"https:\/\/www.designmantic.com\/blog\/wp-json\/wp\/v2\/posts\/3643","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.designmantic.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.designmantic.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.designmantic.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.designmantic.com\/blog\/wp-json\/wp\/v2\/comments?post=3643"}],"version-history":[{"count":8,"href":"https:\/\/www.designmantic.com\/blog\/wp-json\/wp\/v2\/posts\/3643\/revisions"}],"predecessor-version":[{"id":21744,"href":"https:\/\/www.designmantic.com\/blog\/wp-json\/wp\/v2\/posts\/3643\/revisions\/21744"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.designmantic.com\/blog\/wp-json\/wp\/v2\/media\/3652"}],"wp:attachment":[{"href":"https:\/\/www.designmantic.com\/blog\/wp-json\/wp\/v2\/media?parent=3643"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.designmantic.com\/blog\/wp-json\/wp\/v2\/categories?post=3643"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.designmantic.com\/blog\/wp-json\/wp\/v2\/tags?post=3643"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}