{"id":4703,"date":"2015-09-04T11:41:45","date_gmt":"2015-09-04T11:41:45","guid":{"rendered":"https:\/\/www.designmantic.com\/blog\/?p=4703"},"modified":"2023-07-10T13:16:04","modified_gmt":"2023-07-10T13:16:04","slug":"symmetry-in-design-with-perfect-balance","status":"publish","type":"post","link":"https:\/\/www.designmantic.com\/blog\/symmetry-in-design-with-perfect-balance\/","title":{"rendered":"Perfect Symmetry in Design: Bet on Balance"},"content":{"rendered":"<p>Balance is the key to happiness they say. Stability,  attractiveness, cohesiveness \u2013 all these elements are better conveyed by a  balanced composition in design. This phenomenon can be better classified as  symmetry in design. And it relies on the strategic as well as artful placement  of positive elements as well as negative space in such a way where the whole  composition works marvelously. Even the <a href=\"https:\/\/www.designmantic.com\/blog\/infographics\/15-golden-principles-of-visual-hierarchy\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>rules of visual hierachy<\/strong><\/a> are prominently enforced here.<\/p>\n<div style=\"margin-top:40px; margin-bottom:40px;\" align=\"center\"><a href=\"https:\/\/www.designmantic.com\/logo-design?utm_source=symmetry-in-design-with-perfect-balance&amp;utm_medium=topbutton&amp;utm_campaign=ctatracking\" target=\"_blank\" class=\"cta-button\" rel=\"noopener noreferrer\">Free Logo Design<\/a><\/div>\n<p>Focal elements get their prominence because adept designers  know how to make symmetry in design work for them. They know how to direct the  audience\u2019s attention and where. No space seems like wasted roadkill, since the  design is nicely laid out for every visual and psychological element that\u2019s  present in your composition. Unbalanced compositions however seem like confused  messes.<\/p>\n<p align=\"center\"><iframe src=\"https:\/\/www.youtube.com\/embed\/hM7aOooxLic\" allowfullscreen=\"\" width=\"600\" height=\"337\" frameborder=\"0\"><\/iframe><\/p>\n<p>So without further ado, let\u2019s take a look at symmetry in  design and how it all works as a design principle for artists and  professionals.<\/p>\n<h2>Balance \u2013 Physical vs. Visual<\/h2>\n<p>Picture a see-saw. One with people or objects of equal mass  at each ends. This is what is meant by <strong>physical  balance<\/strong>. If one mass tends to be greater than the other, then the perfect  balance simply won\u2019t hold.<\/p>\n<p align=\"center\"><a href=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2015\/09\/Perfect-Balance-1.jpg\"><img decoding=\"async\" src=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2015\/09\/Perfect-Balance-1.jpg\" alt=\"Perfect Balance\" title=\"Perfect Balance\" class=\"alignnone wp-image-4704\" width=\"600\" height=\"\"><\/a><br \/>\nImage: iStock\/styf22<\/p>\n<p align=\"center\"><strong>Balance is a good thing. Even these rocks agree.<\/strong><\/p>\n<p>Similarly, when it comes to <strong>visual balance, <\/strong>the viewer might feel uncomfortable as they look at  design that\u2019s all over the place and a pain to decipher. When your creation is  visually balanced, each and every part of it is deemed interesting.<\/p>\n<p>To better illustrate the use of symmetry in design, we will  be focusing on web design and logo design both.<\/p>\n<h2>Symmetry in Logo Design \u2013 Talk about Making a Point<\/h2>\n<p>Logos convey a thousand things and with symmetry woven in, they can say those thousand things without the viewer left scratching their head as to the meaning and direction of the logo.<\/p>\n<p>Let\u2019s take the example of an extremely well-done logo that incorporates symmetry to make its point:<\/p>\n<p align=\"center\"><a href=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2015\/09\/Symmetry-Logo.jpg\"><img decoding=\"async\" src=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2015\/09\/Symmetry-Logo.jpg\" alt=\"Symmetry Logo\" title=\"Symmetry Logo\" class=\"alignnone wp-image-4708\" width=\"600\" height=\"\" srcset=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2015\/09\/Symmetry-Logo.jpg 602w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2015\/09\/Symmetry-Logo-300x130.jpg 300w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2015\/09\/Symmetry-Logo-500x216.jpg 500w\" sizes=\"(max-width: 602px) 100vw, 602px\" \/><\/a><\/p>\n<p>And then we have this \u2018monstrosity\u2019 to thank for showing us what\u2019s a design with no symmetry nor direction or focus:<\/p>\n<p align=\"center\"><a href=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2015\/09\/Messy-Logo.jpg\"><img decoding=\"async\" src=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2015\/09\/Messy-Logo.jpg\" alt=\"Messy Logo\" title=\"Messy Logo\" class=\"alignnone wp-image-4707\" width=\"600\" height=\"\" srcset=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2015\/09\/Messy-Logo.jpg 867w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2015\/09\/Messy-Logo-300x161.jpg 300w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2015\/09\/Messy-Logo-500x268.jpg 500w\" sizes=\"(max-width: 867px) 100vw, 867px\" \/><\/a><\/p>\n<h2>Symmetry in Web Design \u2013 Its all about the Presentation<\/h2>\n<p>Paragraph formatting. Grids. Website Layouts. There are so many elements to consider when making your website usable and attractive for your audience.<\/p>\n<p>Once again, symmetry comes to the rescue, ensuring the correct placement of website design elements throughout the pages. You want your website to present the right information in the right way.<\/p>\n<h2>We need Symmetry in Design not the Leaning Tower of Pisa<\/h2>\n<p>Based on the examples you just saw, symmetry in design, be  it in logo or websites, isn\u2019t supposed to be an afterthought. It can also be  augmented further by the <a href=\"https:\/\/www.designmantic.com\/blog\/the-golden-ratio-in-design\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>golden  ratio in design<\/strong><\/a>. Symmetry is an important design principle that allows you  to make use of human perception to your advantage. There are focal points and  then there are contrasting elements. Both work together to convey information  visually and make your audience arrive at their conclusions positively.<\/p>\n<p>Designers  agree that the concept of balance in their works makes their audience more  attracted to what they\u2019re trying to convey. Usually designers achieve symmetry  in design by taking the image\u2019s central axis, and reproducing them on the other  side so that the whole thing feels like a spitting image of two halves. Really  doesn\u2019t matter what the image orientation is, as long as the image is the same  at both sides of the central axis.<\/p>\n<p align=\"center\"><a href=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2015\/09\/what-is-Balance.jpg\"><img decoding=\"async\" src=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2015\/09\/what-is-Balance.jpg\" alt=\"what is Balance\" title=\"what is Balance\" class=\"alignnone wp-image-4750\" width=\"600\" height=\"\" srcset=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2015\/09\/what-is-Balance.jpg 1000w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2015\/09\/what-is-Balance-160x300.jpg 160w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2015\/09\/what-is-Balance-547x1024.jpg 547w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/a><\/p>\n<div style=\"margin-top:40px; margin-bottom:40px;\" align=\"center\"><a href=\"https:\/\/www.designmantic.com\/logos\/search?utm_source=symmetry-in-design-with-perfect-balance&amp;utm_medium=endbutton&amp;utm_campaign=ctatracking\" target=\"_blank\" class=\"cta-button\" rel=\"noopener noreferrer\">Free Logo Maker<\/a><\/div>\n<p>Still not sold on the merits of symmetry? Take a look at  most consumer products packaging out there and you\u2019ll see that symmetry remains  the dominant organizational concept in the goods you buy. Research and  marketing studies have both attributed the balance in visuals to increased  consumer interest in their favorite products. Therefore, its paramount for the designers of  today to incorporate the themes of balance in their creations for maximal  appeal and focus.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Balance is the key to happiness they say. Stability, attractiveness, cohesiveness \u2013 all these elements are better conveyed by a balanced composition in design. This phenomenon can be better classified as symmetry in design. And it relies on the strategic &hellip; <a href=\"https:\/\/www.designmantic.com\/blog\/symmetry-in-design-with-perfect-balance\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":12774,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[255],"tags":[],"class_list":["post-4703","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-web-design"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Balancing Symmetry in Design | DesignMantic: The Design Shop<\/title>\n<meta name=\"description\" content=\"Symmetry in design means have the best of all worlds. 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He has been working in the social media space since 2008, with a focus on design services, user interface planning, branding and more. Currently, he is leading content marketing efforts at DesignMantic and has played an integral part in the success story of DesignMantic through strategic marketing campaigns. Evan is also a design pro, who has shown a predilection towards DIY design projects.","sameAs":["https:\/\/x.com\/https:\/\/twitter.com\/EvanBrownDM"],"url":"https:\/\/www.designmantic.com\/blog\/author\/evan-brown\/"}]}},"_links":{"self":[{"href":"https:\/\/www.designmantic.com\/blog\/wp-json\/wp\/v2\/posts\/4703","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.designmantic.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.designmantic.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.designmantic.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.designmantic.com\/blog\/wp-json\/wp\/v2\/comments?post=4703"}],"version-history":[{"count":11,"href":"https:\/\/www.designmantic.com\/blog\/wp-json\/wp\/v2\/posts\/4703\/revisions"}],"predecessor-version":[{"id":21781,"href":"https:\/\/www.designmantic.com\/blog\/wp-json\/wp\/v2\/posts\/4703\/revisions\/21781"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.designmantic.com\/blog\/wp-json\/wp\/v2\/media\/12774"}],"wp:attachment":[{"href":"https:\/\/www.designmantic.com\/blog\/wp-json\/wp\/v2\/media?parent=4703"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.designmantic.com\/blog\/wp-json\/wp\/v2\/categories?post=4703"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.designmantic.com\/blog\/wp-json\/wp\/v2\/tags?post=4703"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}