{"id":62,"date":"2013-03-14T08:04:04","date_gmt":"2013-03-14T08:04:04","guid":{"rendered":"http:\/\/blog.designmantic.com\/?p=62"},"modified":"2024-01-16T08:50:41","modified_gmt":"2024-01-16T08:50:41","slug":"color-spectrum-of-logos","status":"publish","type":"post","link":"https:\/\/www.designmantic.com\/blog\/color-spectrum-of-logos\/","title":{"rendered":"Color Spectrum of Famous Logos \u2013 A Logo Color Story!"},"content":{"rendered":"<p>First, as a consumer; second, as a designer; I couldn\u2019t help  but notice how so many of my favorite brands are using similar <a href=\"https:\/\/www.designmantic.com\/blog\/color-your-brand-industry-wisely\/\" target=\"_blank\" rel=\"noopener noreferrer\">color palettes for their logos<\/a>. If one logo becomes a hit in an industry, other emerging  brands follow suit and use similar elements of design.<\/p>\n<p>Subsequently, the next question that pops in my head is about  the role of the uniqueness of design. How does it contribute to the success of a logo? Are there any defining design elements for each industry? How would the  consumers react if their favorite coke brand turned its logo to pink or sky  blue? I guess there is a fine line between exceptional (in the sense of being original)  and successful (while conforming to the existing design trends within an  industry).<\/p>\n<div style=\"margin-top:40px; margin-bottom:40px;\" align=\"center\">\n  <a href=\"https:\/\/www.designmantic.com\/logo-design?utm_source=color-spectrum-of-logos&amp;utm_medium=topbutton&amp;utm_campaign=ctatracking\" target=\"_blank\" class=\"cta-button\" rel=\"noopener noreferrer\">Use AI Logo Generator<\/a><\/div>\n<h2>Famous Logos On The Color Spectrum:<\/h2>\n<p>If we consider only one design element, i.e. colors, we can  see how certain colors dominate within different industries. For example, most of the <a href=\"https:\/\/www.designmantic.com\/industry\/computer\" target=\"_blank\" rel=\"noopener noreferrer\">logos of computer industry<\/a> are designed blue, whereas, <a href=\"https:\/\/www.designmantic.com\/industry\/restaurant-logos.php\" target=\"_blank\" rel=\"noopener noreferrer\">restaurant logos<\/a> incorporate colors ranging from orange to yellow. Is it solely  because the color orange is known to stimulate appetite?<\/p>\n<p>There are, of course, many exceptions to the color rule when  it comes to corporate giants. We collected many of such trend setting <a href=\"https:\/\/www.appypie.com\/most-famous-logos\" target=\"_blank\" rel=\"noopener noreferrer\" class=\"broken_link\">brand logos<\/a> which have achieved immense popularity by defying the standard branding  approach in their respective industries.<\/p>\n<p>Check out our color spectrum of <a href=\"https:\/\/www.graphicsprings.com\/most-powerful-logos\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">famous logos<\/a> and see which  color has the most variety and number of logos associated to it.<\/p>\n<p align=\"center\"><img decoding=\"async\" src=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2013\/03\/logos-1.jpg\" alt=\"Color Trends in Logos\" title=\"Color Trends in Logos\" width=\"600\" height=\"\"><\/p>\n<p><strong>Update<\/strong><\/p>\n<h2>The Color Spectrum of Famous Logos<\/h2>\n<h3>Red:<\/h3>\n<p>Famous brands including CNN, BBC, Levi\u2019s, ESPN, Coca-Cola, Vodafone, Adobe, YouTube, Kellogg&#8217;s, Exxon, Canon, Avis, Nintendo, Kmart and Oracle \u2013 all feature the fervent hue of red.<\/p>\n<h3>Orange:<\/h3>\n<p>From Orange Telecom to Blogger, Nickelodeon, Hooters, Payless, Fanta, JBL, Crush, TNT, Harley-Davidson, Lufthansa, Shutterfly, Penguin Books, Rock star Games and Science Channel \u2013 brand color is Orange.<\/p>\n<h3>Yellow:<\/h3>\n<p>Yellow is known as the hunger inducing shade. But yellow logos are everywhere including Yellow Pages, DHL, IMDB, McDonalds, Shell, Best Buy, Hertz, Nikkon, National Geographic, Sprint, Chupa Chups, IKEA, Snapchat, Kodak and Denny\u2019s, etc.<\/p>\n<h3>Green:<\/h3>\n<p>The soothing green is favorite color for many brands. Brands such as Xbox, LimeWire, ShopZilla, Sprite, BP, SONY, Animal Planet, John Deere, Whole Foods, Tropicana, Lacoste, Heineken, Hess, Tic Tac and Android feature green in logos.<\/p>\n<h3>Blue:<\/h3>\n<p>Named the most widely used color online, blue is prevalent in branding. Blue Logos include Twitter, Skype, LinkedIn, Dell, IBM, Facebook, AOL, HP, Ford, Samsung, NIVEA, PayPal, Durex, GE and American Express.<\/p>\n<h3>Purple:<\/h3>\n<p>Purple exudes luxury and sophistication. Brands that feature purple logos include Yahoo!, Craigslist, Avid, Syfy, Cadburry, Taco Bell, FedEx, Monster, Hallmark, Wonka, Milka, Apollo Tyres, Thai Airways, NYU, Welch\u2019s and more.<\/p>\n<h3>Pink:<\/h3>\n<p>Popular pink logos are T-Mobile, Orkut, Cosmopolitan, Glam Media, Baskin Robbins, Barbie, LG, Haier, Dunkin\u2019 Donuts, Instagram, Trolli, Axis Bank, Playboy, POPSUGAR, and BBC Three.<\/p>\n<p align=\"center\"><a href=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2013\/03\/Logo-Color-Spectrum.jpg\"><img decoding=\"async\" src=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2013\/03\/Logo-Color-Spectrum.jpg\" alt=\"Logo Color Spectrum\" title=\"Logo Color Spectrum\" class=\"alignnone wp-image-11250\" width=\"650\" height=\"\" srcset=\"https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2013\/03\/Logo-Color-Spectrum.jpg 1824w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2013\/03\/Logo-Color-Spectrum-160x300.jpg 160w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2013\/03\/Logo-Color-Spectrum-768x1442.jpg 768w, https:\/\/www.designmantic.com\/blog\/wp-content\/uploads\/2013\/03\/Logo-Color-Spectrum-545x1024.jpg 545w\" sizes=\"(max-width: 1824px) 100vw, 1824px\" \/><\/a><\/p>\n<p style=\"border:solid 1px #585858;padding:10px;\">Now that you have the visual color story of logos, let us know of your opinion on why some colors are more successful than other.  Which logos, do you think, can look better in a different color?<\/p>\n<div style=\"margin-top:40px; margin-bottom:40px;\" align=\"center\">\n  <a href=\"https:\/\/www.designmantic.com\/logos\/search?utm_source=color-spectrum-of-logos&amp;utm_medium=endbutton&amp;utm_campaign=ctatracking\" target=\"_blank\" class=\"cta-button\" rel=\"noopener noreferrer\">Online Logo Maker<\/a><\/div>\n","protected":false},"excerpt":{"rendered":"<p>First, as a consumer; second, as a designer; I couldn\u2019t help but notice how so many of my favorite brands are using similar color palettes for their logos. If one logo becomes a hit in an industry, other emerging brands &hellip; <a href=\"https:\/\/www.designmantic.com\/blog\/color-spectrum-of-logos\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":13664,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-62","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-logo-design"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Color Spectrum Of Famous Logos | DesignMantic: The Design Shop<\/title>\n<meta name=\"description\" content=\"Some colors become synonymous with an industry and famous logos within a niche are always seen to adopt similar colors.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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