{"id":9661,"date":"2017-05-11T11:17:58","date_gmt":"2017-05-11T11:17:58","guid":{"rendered":"https:\/\/www.designmantic.com\/blog\/?p=9661"},"modified":"2024-03-27T03:54:29","modified_gmt":"2024-03-27T03:54:29","slug":"beauty-brands-secret","status":"publish","type":"post","link":"https:\/\/www.designmantic.com\/blog\/beauty-brands-secret\/","title":{"rendered":"The Secret Behind Beauty Brands Unveiled"},"content":{"rendered":"

Creativity and simplicity are two of the most compelling qualities of a company logo design. The most unique logos are the ones that aim to target their specific audience by demographics – cultivating a recognizable corporate presence – and the ones that are seemingly timeless. Meaning, no matter in whichever era you judge that logo, it’s always going to look fresh in the market.<\/p>\n

Create A Logo For Beauty Logo<\/a><\/div>\n

Beauty brands are getting popular these days because an array of businesses have branded their salons and beauty related products intensively through traditional and digital marketing mediums. As beauty products are getting profound traction in the industry, and a whopping 24% market share for hair care segment is to reach by the end of 2017; to enter that section, we assert branding your first ever beauty enterprise with an attractive beauty logo<\/a> is as important as wearing your ostentatious dress for your wedding.<\/p>\n

Spread Joy In Your Beauty Brand By Adding Color<\/h2>\n

The first essential element to galvanize your beauty logo is a perfect balance of colors – indicating a soothing experience, subdued tones like green, yellow, pink and blue are a good pick – since your colors will drastically strike out on your branding such as letterhead, business cards, social media covers and so on. The choice of color will determine whether your logo design is attractive enough for your audience and motivate them to purchase your products. This is how, beauty icons can add zing your beauty business<\/a>.<\/p>\n

For example a logo for your makeup company should be elegant and graceful and have a feminine color combination if you\u2019re targeting that audience. Suggested female gender-based colors schemes you can adopt for a feminine look are as follows:<\/p>\n

\"Feminine<\/a><\/p>\n

Or a strong, sharp feeling to the logo with bold elements infused can give a boost to the masculine look with these color schemes.<\/p>\n

\"Masculine<\/a><\/p>\n

An invigorating look will surely appeal to the audience, and they will prioritize your product and test it out even if it’s unheard-of.<\/p>\n

Furthermore, as the majority of other businesses can experiment with masculine and bolder artworks, logo identities for beauty products are branded more towards the feminine side. They mainly portray delicacy and sensitivity in the form of fonts and images that bring soothingness to the eyes.<\/p>\n

By incorporating ornaments including a variety of flowers, jewellery, hands, butterflies, body shapes and intricate patterns the desired look can be achieved. Let’s just take these logos for example:<\/p>\n

\"Beauty<\/a><\/p>\n

These impressive designs have one thing in common. Simplicity. This method portrays your business as classy, modern and prime renderers of supreme quality beauty care services. So, don’t underestimate the value of getting a simple but classy logo for your beauty brand today.<\/p>\n

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Choosing Your Favorite Font<\/h2>\n

Have you ever complimented somebody the nicest way possible but they felt as if you were sarcastic? Your voice, pitch variation, pauses all matter in your deliverance of those words which will make the other person feel your legitimacy. Just like that, your choice of fonts speak to your audience about your logo. The scaling, kerning, thick, thin and much more add to the authenticity and authority to your beauty logo.<\/p>\n

If we dissect the beauty typography sphere, we see a variety of feminine<\/a> fonts that bind the whole essence of the logo together – from a more technical viewpoint of choosing the curvy font till the very norms of readability.<\/p>\n

Slab Serif Vs Script<\/h3>\n

Slab Serif and Script typefaces pack a lot of variation and usability benefits. If you plan to advertise through traditional marketing mediums, then slab serif will give the most coherent look.<\/p>\n

\"Slab<\/a><\/p>\n

Whereas script typefaces will give your logotype a more intriguing and softer look. You can incorporate serif typefaces on your business cards and make it your company\u2019s creative logo. However, make sure you use script fonts mildly and avoid using them in all caps since they make readability more difficult. Let’s take a look at few script examples:<\/p>\n

\"DesignMantic<\/a><\/p>\n

Moreover, there are a variety of crisp fonts that you can use to enhance your salon or spa identity to look outstanding. It could be as clean as F37 Bella or the most peculiar touches of elegance from Fenix. Both of these and few other eye-catching fonts are traditional and an exceptional choice for your selection process.<\/p>\n

\"Font<\/a><\/p>\n

Treating Your Logo With Kerning Parameters<\/h3>\n

Often known as letter spacing, technically known as kerning, is the space between two separate characters within a font. If you don’t get this part of the puzzle right, then your logo will look far from being professional. A few tips on analyzing your logo\u2019s kerning:<\/p>\n