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20 Marketing And Advertising Logos In Creative Abstract Styles -

Advertising Logos

Featured Image: iStock/wildpixel

When it comes to marketing or advertising branding, abstract styles are the dominating logo shapes you’ll find in this realm. The subtlety of abstract designs and the variety it offers are the primary factors that drive this trend. Plus, the industry itself is always looking for something new and something more. To quench this creative thirst, and to make sure that the advertising agency you are representing has a cutting-edge logo that is putting everyone else’s branding into the shade, makes the designers look for adventurous ways to create advertising logos.

There are a few ways that you can introduce abstract images into your advertising logo design. You can transform the brand name into abstract typography. You can also convert some traditional advertising logo images such as the ‘play’ button into a solid abstract shape. Patterns, textures, and using the negative space are some other nifty ways to create stunning advertising logo imagery using abstract design principles.

In this collection, we are showcasing 20 unique abstract logo designs for creative marketing and advertising that can inspire your next project. So, let’s start the show.

1. An Organic Abstract Shape

The advantage of using an organic or natural shape in your abstract design is that it lets the audience decode and understand the design easily. If you are designing a marketing logo for a new company, this strategy will go a long way in creating a positive association with the brand.

Advertising Logo 1
Image Source: Behance

2. Line Art + Abstract

Make your ad company logo doubly impactful by merging the techniques of two different logo styles into one design.

Advertising Logo 2
Image Source: Behance

3. Turn Typography Into An Abstract Shape

It is a great tool in the designer’s kit to turn a simple font into a solid abstract shape or to use typography based advertising logos and turn them into abstract icons. This way, you can make the brand initial easy to recognize but also give it something unique to be memorable.

Advertising Logo 3
Image Source: Behance

4. Same Shape With Different Angles

On a lazy design day when you want something simple but stunning, take your abstract logo shape and use it in different angles to make your marketing logo look clever.

Advertising Logo 4
Image Source: Behance

5. Use Recognizable Shapes

The abstract design doesn’t have to be unreadable. You can also use some easily recognizable shapes and give them a twist to add subtlety of abstract designs into your advertising logos.

Advertising Logo 5
Image Source: Behance

6. Abstract In Negative

You can create abstract images by using the negative space in your marketing logo. Here, the design also uses some bright colors to make the white space more prominent.

Advertising Logo 6
Abstract logo with different colors

7. For A Music Marketing Brand

Take the most recognizable shape of the niche industry you are going to represent and feature it in the throes of some solid abstract marks.

Advertising Logo 7
Logo with music note in blue background

8. An Electrifying Advertising Logo

Make your advertising logo interesting by using colors and shapes that make people pause and take notice. In this example, images of electric bolts in contrasting colors are doing the job well.

Advertising Logo 8
Electric bolt logo in red and yellow

9. Use Monochrome Colors

Monochrome colors can make your simple abstract design look meaningful. For an advertising agency logo that draws on classic patterns, this is a great strategy to use when thinking of branding strategy.

Advertising Logo 9
Triangle logo in blue tones

Related: 4 Fail-Safe Ways To Choose The Perfect Colors For Your Advertising Logo

10. A Dynamic Marketing Logo

Add a bit of motion and activity in your marketing logo design by using abstract shapes and icons that have a little movement in them.

Advertising Logo 10
Two arrow logo with crossover pattern

Free Logo Maker

11. Gradient Colors

Go all out on your abstract marketing logo by using gradient and other forms of adventurous color techniques to make your design look a class apart.

Advertising Logo 11
Image Source: Dribbble

12. A Bold Shape

Choose a bold design technique, such as bright, contrasting colors or solid, fuller shapes for your next abstract marketing logo.

Advertising Logo 12
Image Source: Dribbble

13. Timeless Advertising

If you want an advertising logo that remains a classic and not relies on the whims of trends, choose a simple, timeless shape that can remain solid throughout the years.

Advertising Logo 13
Image Source: Dribbble

14. Go All Out

Why not go all out when launching a marketing logo that you want to make go viral? Primary colors, heavy fonts, and modern typography are the way to do it.

Advertising Logo 14
Image Source: Dribbble

15. Take Inspiration From The Brand Name

A deconstructed abstract logo shape that uses your brand initials as the primary logo shapes are a popular way to create advertising business logos.

Advertising Logo 15
Image Source: Dribbble

16. Make Waves

There is no dearth of creative abstract imagery for advertising logos. The unique nature of the industry allows you to make your mark in any way you want.

Advertising Logo 16
Image Source: Logopond

17. Repeated Patterns

Abstract images routinely use regular patterns to create harmonized logo shapes. This design strategy is especially useful for new marketing business logos that want to create an instant impact.

Advertising Logo 17
Image Source: Logopond

18. Flip The Shape

An easy way to make your simple abstract design for the marketing company logo stand out is to use your logo shape and flip it on its head before joining it with the original mark.

Advertising Logo 18
Image Source: Logopond

19. Show Growth

Use the abstract shape of your advertising logo to add momentum and growth to your design. Let your audience know that you have what it takes to help them go places.

Advertising Logo 19
Image Source: Logopond

20. Use An Unmissable Background Color

Want something more besides a thrilling abstract design? Make your advertising logo really stand out by using a solid block of background color as the canvas of your design.

Advertising Logo 20
Image Source: Logopond

Summing Up

Abstract designs are popular in advertising and marketing logos. As a designer, you can give a winning edge to your clients by giving them a solid abstract shape for their ad company logos. Using other tools in your design knowledge, such as the creative use of colors and typography can help make your design go even further.

Check Out Our Personalized Logo Maker Tools:

Design Ads logo templates

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Author Bio:    

Evan is an Expert in Digital Marketing. He has been working in the social media space since 2008, with a focus on design services, user interface planning, branding and more. Currently, he is leading content marketing efforts at DesignMantic and has played an integral part in the success story of DesignMantic through strategic marketing campaigns. Evan is also a design pro, who has shown a predilection towards DIY design projects.

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