All the very best things in life are as soothing and as healing as they are stimulating. A good, long bath; a great steaming cup of coffee; and a fantastic piece of story. This standard is met when we talk about travel too.
When people go online to look for a travel agent, their ideal one is not the guy who’s only business savvy, but someone who appreciates the sense of travel itself – someone who’ll make sure that all of their clients’ travels are secure, enjoyable, with no hiccups, and become a treasure trove of memories.
If it sounds similar to your business philosophy, combine all of these elements together and display the mix via a travel logo design for your company that will attract all those souls who wander.
To make your travel branding more impactful and on-point, figure out which sub-category of travel industry do you belong to. There are 4 main categories:
- Travel Agencies
- Tour Guides
- Trip Operators
- Travel Transport
Today we are going to tell you briefly what each category entails, and show you some excellent examples of travel logo brands to inspire your own branding efforts. So let’s start. First off is:
1. Travel Agencies:
Travel Agencies are the most comprehensive and usually the biggest setups within the industry. They offer varied services. Ticketing, booking, accommodation, tour packages, and such. So your chosen travel agent logo should have a more global, international feel. You can use the map of a country that you specialize in as your logo…or integrate more than one maps in a logo.
Keep your color choice more global, as in pick colors that are universally liked such as blue or green etc. Don’t make your design too specific, unless that’s what you want.
Red And Green Mexican Map Logo
Star Logo With Dotted Line Path
World Map Logo With Blue And Orange Dots
Canadian Map And Flag With Airplane Logo
Boat, Palm Tree And Aero Plane In A Box Logo
Location Icon Logo With Blue And Red Map In The Background.
Palm Trees In A Circle Logo
Hot Air Balloon Logo With A Camera Icon – Image Source: LogoPond/Carlitoone
Related: Branding Guide For Travel Agencies
2. Tour Guides:
Tour guides specialize in arranging tours to selective tourists or exclusive spots. They provide a more personalized holiday experience. They are mostly deeply knowledgeable about the location, geography, culture, and history of the places and locations they operate in.
A most fitting tour guide logo should be personalized, reflective of your unique expertise, and can afford to be more specific. Go with the colors that speak to you, and that showcase the kind of experience you have to offer.
Mexican Cultural Logo
Blue And Orange Compass Logo
Sun Glasses With A Desert Scenery Logo
Minimal Compass Logo With Green And Grey Color
Foot With A ‘Z’ Initial Logo – Image Source: LogoPond/Ngeshlew
Colorful Travel Logo Design With A Girl Silhouette – Image Source: LogoPond/Brandberry
Monochrome Jeep Logo – Image Source: LogoPond/Mubbe
Travel Pilot Logo With An Avatar – Image Source: LogoPond/KaryChris
3. Trip Operators:
Trip operators create and arrange trips that people can book their seats on. These trips are usually to popular tourist locations, or unexplored areas. They are more similar to travel agents and take care of all aspects of the trip, from booking, ticketing, accommodation, hot spot visits, and similar.
As a trip operator or a travel startup, you can be as specific in your logo design as your business vision and aspirations allow. Include a snow-capped peak in it if you specialize in ski-holidays. Or adventure iconography if that’s your thing. You can also go for cultural icons or colors if you offer culture-themed packages. Since you will be offering a select few but more in-depth travel experiences to your clients, make sure your trip logo is appropriately reflective of that.
Riding On The Wave With A Sun Logo
Circular Desert Logo In Orange Theme
Snow Covered Mountain Logo With A Silhouette Figure
Leaf Logo With A Red And Black Skyline
Camels And Sun In A Desert Logo
Beach Logo Design With Palm Tree, Sun And A Hammock
Bear Logo With Compass In The Stomach – Image Source: LogoPond/Brandserker
Real Desert And Night Sky Logo – Image Source: LogoPond/Mistershot
Related: 15 Travel Postcard Designs and Designers To Stir Your Travel Nerve!
4. Travel Transport:
This is quite a large category of this industry. It encompasses all kinds of different transportation that people use in their travels. For example, air planes, buses, trains, cruises, and ships etc. Your iconography choice for a transportation logo design will be somewhat limited but that’s an opportunity to be original and creative. So experiment with elements such as colors, illustrations, and angles.
a) Bus
School Bus Logo In A Circular Outline
Dual Shade Bus Logo With A Sun
b) Train
Train Track Logo Design In Green Color
Wooden Theme Travel Logo Design With Train – Image Source: LogoPond/Intrepidguppy
c) Airlines
Flight Logo With Black Airplane Outline
Black And Orange Travel Logo With Aero Plane
d) Cruise Ships
Cruise Ship Logo With Clouds And Birds
Dark Blue Ship Floating Through A Wave Logo
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