If you have just stepped in to the realm of logo design, you must have noticed that it is not a piece of cake. For something so seemingly simple and minuscule, a lot can go wrong and ruin the message that your brand is aspiring to convey across to your audience. To help you navigate these unchartered seas with ease, we have compiled an excellent list of sources to allow you design great logos on your own:
Must-have Logo Design eBooks
1. Everything There is to Know About Logo Design
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Peruse through this remarkable 25 page guide to logo design and learn the rules for creating a memorable logo, including attributes that help a logo succeed, such as typography and color. In addition, the EBook incorporates interesting stories behind some of the world’s famous brands.
2. Logo Design Workbook
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The comprehensive guide on logo design works you step by step through the entire logo development process. Scattered throughout the EBook are interviews and profiles with prominent logo designers, and sidebars scrutinizing the evolution of many well-known logos, in addition to a collection of historical logos that have molded graphic design for ever.
3. Logo Savvy
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This remarkable EBook will aid readers in comprehending how to achieve a unique and inventive solution for both the logo design and the name of the company. The EBook periodically highlights successful companies which have gleaned a viable visual identity in tandem with a name.
4. Masters of Design
Through the real world examples and illustrations of twenty well known designers, the EBook offers support and advice that all DIY and newbie designers can employ in their projects. By profiling inspiring works of the 20 legends on the subject of logos and visual identity, the EBook is highly valuable for different types of logo designers.
5. The Logo Brainstorm Book
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Whether you have reached a block in your current work or facing a challenging new logo project, the commendable Logo Brainstorm Book will drill you with fresh creative approaches that will spark enduring, functional, and appealing design solutions.
6. Los Logos
This best-selling book of innovative logos covers 1,700 cutting-edge examples of remarkable research and development logos. Incorporating stunning illustrations, the EBook offers deep insights into a wide array of styles in contemporary logo design. This EBook is the perfect research tool for any DIY logo designer.
7. Logotype
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Featuring some of the world’s most outstanding identity designers, Logotype is the ultimate contemporary collection of monograms, logotypes, and text-based corporate marks. Entirely focusing on typography in place of visual icons, this EBook is hands-down the most amazing source of inspiration for logo designers who harbor a strong penchant for type.
8. The Logo Design Toolbox
This highly useful EBook includes over 900 templates for contemporary logo design that offers practical groundwork to newbie designers and DIYers for implementing their own ideas. The EBook depicts the most recurring symbols, and makes them customizable and scalable on a free included DVD as vector files.
9. Logo Design
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This sweeping Condominium explores the enticing power of graphic representation, and explains how ideas, images, and text distil down into logos across retailers, music, events, and fashion industry. Featuring real-world examples from professionals, this EBook is an excellent resource for newbies and DIYers.
10. Logorama
This EBook incorporates a wide array of dynamic logos, each accompanied by an explanation of how to adapt your logos effectively to competitive and rapidly changing environments.
11. Logo Design Love
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In this Best-seller, the author shares his experiences working with clients, practical design tips he finds useful, as well as the final results and initial sketches of his successful designs. Also featured are the works of many renowned designers to elucidate why diligently created brand identity symbols are imperative.
Logo Designing Slideshares You Shouldn’t Miss
12. 10 Things Your Logo Might be Saying
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If you want to know what your logo could be communicating to your audience, this slideshare post enlists the good and the bad things that people might be construing from your logo.
13. 25 Pro Design Tips for Killer Logos
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Whether you are a newbie designer or a DIYer looking to brand your own business, these tips for designing a logo of a lifetime can form the cornerstone of your brand. Learn what to avoid, what is necessary, and what you will need to glean a truly professional identity for your business.
14. Does Your Logo Match Your Brand
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To help newbie designers decide if their logo design complements the respective brand in the way they intended, the slideshare presentation pinpoints some common brand styles and their unique qualities that should be reflected in their logos.
15. Principles of Good Logo Design
This slideshare presentation covers essential principles, such as logotypes, typography, and the choice of colors in a logo. It also incorporates two case studies of instances where logo design was used across myriad forms of marketing materials to ensure brand consistency.
16. 10 Pitfalls to Avoid when Designing a Logo
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If newbie designers know how to circumvent the common design pitfalls that even professionals fall prey to, the laborious process of logo designing could be made a little less demanding. This slideshare post lists common design problems that designers should avoid.
17. Designing Effective Color Systems for Your Logos & Brands
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Colors provide a platform to communicate messages and meanings in logos. The choice of colors in a logo can make or break a design and alter the underlying message of your logo. This presentation covers how each color is perceived by the audience, the emotions it evokes, and how to leverage the color wheel to work out a color system for your logo.
18. 10 New Trends of Logo Design
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One of the key secrets of designing a memorable logo is to comply with the most up-to-the minute logo design trends, so that your logo doesn’t seem obsolete. This presentation enlists the hottest logo design fads swarming the industry that you can employ in your next logo design venture.
19. Logo Design Basics
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Extremely resourceful for DIYers designing a logo for the very first time, this slideshare presentation incorporates all the information that you need before designing a logo. From golden rules of design, to types of logos, to color and font considerations, this post is a comprehensive logo design guide.
20. 20 Fantastic Flat Icons and Their Meaning In Logo Design
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Icons have inherent meanings and narrate stories. Iconography has a big role to play when it comes to building a visual identity for a brand. When incorporated into logos, icons deliver brand’s vision more effectively. Learn the underlying meaning behind 20 popular flat icons that you can use in your logos.
21. How Your Brain Sees a Logo Design
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When time or information is in short supply, logos play an imperative emotional role in manipulating decision making. Learn what Neuroscientists have to say about how the brain recognizes and perceives a logo design and how you can leverage these findings in your logos.
22. Typography and Logo Design
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Selecting the right typeface is imperative to conveying your intended message in your logo in the right tone to your audience. If you want your logotype to stand out on its own, this presentation discusses font use in identity design and type related concepts you should be drilled in before designing a logo.
Nifty Infographics on Logo Designing
23. Color Psychology in Logo Design
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Colors shape our emotions and thoughts and have the ability to affect customer’s moods and purchasing decisions. As such, check out this Infographic to find out how different colors are perceived, including famous logos that were designed to react to their pertinent market audience.
24. The Logo Design Process
The process of designing a logo is intricate, entailing a deep understanding of deliverables and needs. Projects often takes several turns before the designer finally achieves the desired results. This infographic teaches newbies about the various steps of logo designing; from the initial brief to the finished deliverable.
25. Recipe for Retro Logo Design
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With vintage and retro styles swarming the web these days, check out this infographic to find out which components go into designing a retro logo; from limited color palettes and texture, to simple shapes like badges and circles.
26. The Recipe for a Perfect Logo
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While your logo is the face of your brand, do you know what ingredients go into the making of irresistible logos? Logo design is a subtle art! Check out this infographic to find out the qualities that a successful logo design must possess!
27. Which Logo Style is Right for You?
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Before embarking on your next logo design venture, did you know that there are more than one type of logos, and each type conveys a different message to your audience? This infographic drills you in each logo type and helps you decide which type of logo is pertinent to your business.
28. Shapes in Logo Design
The shape of your logo can elicit different perceptions and emotions of your brand. Since the shape of a logo impacts its memorability and how it is construed by the audience, this Infographic is your go to guide about what you should keep in mind when choosing the shape of your logo.
29. The 10 Commandments of Logo Design
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Logo designing requires intricate knowledge, a great deal of brainstorming, and a know-how of the most elementary of principals and rules governing the design process. Check out this infographic detailing the most cardinal rules of logo design.
30. What Kind of Logo Does Client Prefer?
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Before designing a logo, what matters more than aesthetics and functionality is the preference of your audience. This Infographic lists the results of a survey conducted to reveal logo features which have the greatest impact on consumer purchase decisions.
31. Characteristic of Great Logos
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Do you know why some logos are so memorable, while some easily fade in to oblivion? Check out this Infographic to know what contributes to the success and memorability of a great logo, and learn tips to boost the viability of your logo design.
32. Gestalt Principles in Logo Design
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Gestalt refers to form or shape, and how human beings perceive visuals. Gestalt principles is a series of visual perception theories conjured up by a group of German psychologists. This Infographic depicts how Gestalt principles can be adopted to design a memorable logo design.
33. Brand New Logo Design Trends For 2016
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A plethora of companies revamped their logos last year in line with the latest logo design fads. If you want to stay on top of your logo design game, it is indispensable to be abreast of the most up-to-the-minute design fads of logo design, which is what this infographic incorporates.
Logo Design Articles You Must Read
34. 65 Expert Logo Design Tips
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For all newbies and DIYers new to the realm of logo design, this blog post incorporates a comprehensive list of tips and tricks that would help you vamp up your logo design project. Be it establishing your own design process, researching the audience, mind mapping, use of grids, or nailing the typography; this blog post is your go to guide to learn it all and more!
35. 2016 Logo Trends
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Drawing from a year of diligent observation and based on a rich data source, this articles lists in details all the emerging and lingering logo design trends witnessed this year, and predicts what the future has in store for the world of logo design. Read on to know what the latest news on the logo design front is.
36. The Ultimate Guide to Logo Design
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While most people think of logos as a minuscule “design job” by slapping together some type and imagery, a lot goes in to the design of a great logo. Read on to find out in detail about the various types of logos and their viability, glean inspiration from various sources, learn from case studies, and become acquainted with the logo design process.
37. How to Trademark a Logo Step by Step
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After you have labored so meticulously to design your logo, you will naturally want to secure the trademark rights to it. Brush up on your logo design copyright knowledge and follow these step by step instructions to safeguard your logo against theft or piracy in the United States.
38. The Geometry of Logo Design; Once Upon a Shape
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Shapes can have a great impact on the message your logo conveys across to your audience. In addition to ensuring perfect balance and symmetry in design, shapes can also tell stories! This post narrates how various common geometric shapes impact logo design and their effect on visual storytelling.
39. 10 Essential Questions for Successful Logo Design
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Before you proceed with your next logo design venture, consider these 10 essential questions that your clients, or you as a DIYer, must answer to ensure the success of your logo. Thoughtful responses and careful consideration of these questions enable the logo designer to blend science and art to come up with mesmerizing logos.
40. The Psychology of Fonts For Logo Design
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More than the actual words, the tone of articulation is imperative when trying to make your logo be the voice of your brand. Since the font you pick has its own unique voice and intonations, it is indispensable that your choice is backed by the psychology of fonts and how they are received by the audience.
41. 10 Common Mistakes in Logo Design
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If you want to create a unique and memorable logo that stands out from competitors, it is important to steer clear of these common design mistakes that even professionals fall prey to at times.
42. Successful Logo Design: A Branding Perspective
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Before you set off on a logo design venture for yourself or a client, there are certain technical pieces of information you should be acquainted with, such as the name of the company, what it does, and its industry, so that you can incorporate the pertinent product specs to the logo design.
43. How to Design Successful Logos, Symbols, and Icons
A successful logo engages audience and lets them play an interactive mind game with it. Check out a few fundamental applications of type and drawing that should be incorporated in your compositions to enhance and make your logo unique.
44. How to Design a Minimal Logo That Works
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The concept of minimalism is trending in all its fervor in the logo design industry. Read on to find out some exceptional tips of incorporating this remarkable design fad in your next logo.
Logo Designing Tools You Should Always Use
45. Designspiration
Designspiration incorporates a full page palette and allows you to choose up to five hues from it. The site then proceeds to generate all the images in its database which also carry the same color combination. It prominently displays the hex numbers, and you can also save the images on the site in your collection. This lets you see the effects of the color palette you have selected.
46. Color Blender
This tool is exceptionally easy to use for newbies and lets you select a swatch and adjust its color, and it will generate a set of five colors that go well in combination with it. You can download the palette to Photoshop directly, or in the form of an EPS file to Illustrator.
47. Toucan
This interactive color wheel from Aviary applications generate schemes on the fly and leverages the built-in color theory features for better results. It also comes with a colorblindness simulator to support most forms of colorblindness.
48. Hex Color Scheme Generator
This handy little color generating tool works in conjunction with some color reference that you have. All you have to do is paste in a hexadecimal color value in the tools and it will return a collection of harmonious colors that can work well with your base color.
49. Color Explorer
This richly featured, in-depth tool offers a wide array of tools for evaluating, designing, and customizing your color palette. It lets you browse multiple color libraries to glean inspiration for attractive designs.
50. Color
This handy web app is just the thing that a color perfectionist’s dreams are made of. It lets you choose your color by hovering over the screen, set your saturation simply by scrolling, and offers all the hex codes for your logo design projects.
51. DesignMantic
DesignMantic is a commendable online logomaker tool that lets you create custom logos for free. Even if you have no design expertise, DesignMantic incorporates ready-to-use logo design templates which you can use from and customize to your business’s needs. Simple enter your company name, the industry you are working in, and choose from a plethora of available eye-catching designs.
52. What the Font
If you are new to typography and want to copy a particular font use by someone else in their design, this nifty tool helps you in identifying the font simply by uploading a picture for analysis, so that you can use it in your logo.
53. The Web Font Combinator
If you want to use more than one font in your logo, but unsure about the best font combinations, this top-notch web based tool helps you play around font styles and also offers the best combinations that will work with your chosen font.
54. Flipping Typical
This font comparison tool allows you to see a string of custom text in a wide array of fonts; or to be precise, all the fonts you have installed on your computer. The fonts are displayed on the website on one scrollable page, making searching, visual comparison, and gleaning inspiration a breeze.
55. Font Squirrel
It’s always pays well to experiment with fonts and think out of the box. If you want to up your typography game, Font squirrel has one of the biggest collection of fonts that you can download and use.
Logo Design Hashtags; Ticket To The Design World
56. #LogoDesign
Since you already know the indispensability of a viable logo for your brand, it’s important to ensure that your logo stands out from your competitors. Get the right feedback, and look for expert advice that you can use to perfect your design with this trending hashtag.
57. #LogoDesigner
Want to connect with logo designers from all over the globe and see what they have to say and offer? Find out with this popular hashtag.
58. # Designerds
If you labored day in and day out on your logo, but it didn’t turn out how you anticipated, don’t give up! Designerds are there to help you fix it and glean the logo you always wanted. Perhaps unique graphics combined with a better typography can be just what is needed to work things out easily.
59. #Logotipo
Do you want to garner logo design tips from experts in the industry? This hashtag can help you find the best collection of logo design tips in one place.
60. #BrandIdentity
Do you want to know what it takes to build a strong brand identity for your company? Check out this hashtag to unearth a plethora of brand identity resources and conversations in one place, and learn what companies are doing to up their branding game.
61. #Typism
Do you want to design a logo that embodies the essence of your company? Perhaps incorporate an abstract graphic symbol, add an illustration of a brush to your logo, or use type with a twist and make it stand out to create a remarkable logo. If you are struggling to perfect your typography, this hashtag can help you stumble upon great design ideas.
62. #CreativeLogo
Are you experiencing a designer’s block and looking for inspiration for your next logo design? This hashtag can help you find creative logo designs that you can learn a thing or two from.
63. #Creativitymatters
While designing a logo may seem easy enough, it incorporates a lot of efforts, trying different colors, textures, and fonts, trillions of iterations, and a lot of effort in short. If you want to create your own custom design, glean innovation and cool ideas with this hashtag.
64. #Logolove
Do you harbor a deep penchant for logo designing? So do others. Find out what they are up to, what’s trending in the world of logo designing, and glean excellent design tips from this hashtag.
65. #Logomark
If you want to design a logomark, or an identifying mark that excludes the name of your business, such as an image or a drawing to represent your business, #logomark is the place to look for inspiration and expert tips.
66. #Graphicdesign
Whether you are looking for design inspiration, new and creative fonts, choosing a color palette for your logo, or looking for typographic illustrations, this hashtag can help you delve in to the underworld of graphic design!
Awesome Videos To Fuel Your Love For DIY Logos
67. Logo Design Techniques
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This video deconstructs popular logos to explain how to generate logo designs, design with simple shapes, choose the right typeface, design with negative space, add transparency, beveled edges, texture, and shine to your logo, choose the best color palette, and prepare final files.
68. The Science of Logo Design
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Did you know that art isn’t the only thing required to design memorable logos; Science can play a part as well. The video incorporates tips on how to add scientific rigor to your logos, and design on evidence rather than jumping on the bandwagon to adopt the latest logo designing trends.
69. Adobe Illustrator Logo Design Tutorial For Beginners
Do you want to create a new logo in Adobe Illustrator but lack the professional knowhow? This video tutorial helps you design your logo in Adobe Illustrator in easy to follow, and simple instructions.
70. How to Design a Logo
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If you want your logo to look great and viable in any circumstance, and across all mediums, learn the art of the trick from the master of logo designs in this videos.
71. Foundation of Logo Design
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In this informative video, learn how to solve the creative dilemmas synonymous with logo design, how to enhance your design process, where to look for design inspiration, and how to avoid pitfalls that even professionals can fall prey to.
72. Shapes and Symbols in Logo Design
Designers must weave their brand tales with symbols, shapes, and images in their logos as their visual short hands. Learn the art of visual storytelling in logo designs, the shapes which invoke emotional responses from people, new and emerging symbols that you can use in your designs, and meaning behind some commonly used symbols in logo designs.
73. Drawing Vector Graphics
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Do you want to learn the secret behind creating and developing accurate vector graphics? In this video, learn thumbnail sketching and drawing, how to discern anchor point placement, build vector drawing with shapes, and finally how to present your illustrations.
74. What Makes People Fall for a Logo
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Do you want to know what makes a logo memorable and impinges it upon the minds of your audience? Watch this video to find out the aspects of design which are indispensable to get right if you don’t want your logo to end up as another face in the crowd.
75. Logo Design Tips and Tricks
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You don’t have to be a professional designer or a big-shot artist to design great logos. The best logos are often simple and unique. This video breaks down the logos of iconic brands and teaches you how to apply the principles of simplicity to your logo designs.
76. Foundation of Branding for Designers
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Branding in its true essence goes beyond web design, brochures, and logos. In this video, Sean Adams teaches you the tricks of adopting a holistic branding approach, designed to communicate your company’s unique message effectively.
77. The Logo Design Process
Follow: @WillPaterson
This video teaches newbies and DIYers about the various steps of logo designing; from the initial brief to the finished deliverable.
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