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Mastering Color Theory For Web Design -

Colors have definite impact on individuals and their moods. This is the reason why the behavior of people tend to change on the basis of colors. There are different elements in colors which make them warmer, cooler and neutral in nature. Similarly, these different colors have different implication over men and women, and so age and gender based color preferences have to be taken into account. Color scheme is integral and that’s why designers prefer to use color wheel to create a perfect balance between different colors for making iconic logo design or developing user-centric web architectures. Here is the actually tricky part. Selection of color and its complementary colors is not an easy task. This also involves aesthetics and understanding of basic commandments of color theory.

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In web designing, colors play vital role because of the selection for navigation bar, fonts and background. Different elements of a web design should have complementing and nice mixture of colors and tones along with apt tints and shades. This needs a careful analysis of the color wheel and comprehending the color theory.

For web designers, it is significant to use interesting and impressive colors. Follow the pointers and key elements shared in the info-graphic below and explore more about colors, their theory and effects.

Color Theory For Web Design

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Author Bio:    

Evan is an Expert in Digital Marketing. He has been working in the social media space since 2008, with a focus on design services, user interface planning, branding and more. Currently, he is leading content marketing efforts at DesignMantic and has played an integral part in the success story of DesignMantic through strategic marketing campaigns. Evan is also a design pro, who has shown a predilection towards DIY design projects.

7 thoughts on “Mastering Color Theory For Web Design

  1. Hello Evan, Good infographics on colors for website design. Specially I like the hierarchy and negative space which are very important for good website design.

  2. Colors are definitely a very important part of web design. The article is quite educating and can serve a lot of value to the user.

  3. What a nice collaboration, appreciate. If a designer know that how to use the attractive color combination he will surely make revenue.

  4. Nice Blog! This is really helpful article for those who are newbie in the field of web design.
    Not only newbie but also experienced people also make mistakes that you stated above.Thanks for nice article.

  5. Great post, this is really helpful,! It is very important of color combination of your site so that people will stay longer to your site if you have great web design and great content as well. But if doubt on designing a site, you need to hire expert webmaster to build and maintain a site.

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